UK Flat Roofing achieves 400% revenue growth post migration

400% revenue growth

THE CLIENT

UK Flat Roofing

UKFR Roofing & Insulation was established in 2014 as UK Flat Roofing, starting as a small business focused on supplying flat roofing materials.

In this case study, we'll delve into how Shopblocks revolutionised UK Flat Roofing's website, addressing the challenges they faced with PrestaShop. This transformation enabled the company to stay competitive, effectively manage their substantial B2B customer base, and capitalise on emerging opportunities, all while achieving the fastest time to value.

Challenges

UK Flat Roofing began their ecommerce journey on PrestaShop, yet quickly encountered significant challenges. These issues hindered their ability to efficiently manage updates and restricted their operational efficiency.

Given its substantial B2B customer base, UK Flat Roofing discovered that PrestaShop did not offer the necessary tools and functionalities to effectively provide personalised pricing options and manage bulk orders in a streamlined manner.

The platform faced significant challenges in managing the increasing traffic and sales volumes that came with the growth of UK Flat Roofing’s business. This struggle adversely impacted overall performance and diminished the company's ability to deliver a seamless and satisfying customer experience.

PrestaShop’s integration with essential back-end systems, such as payment gateways and inventory management, proved to be cumbersome and inefficient. This complexity not only slowed down crucial processes but also restricted overall operational efficiency, hindering UK Flat Roofing's ability to respond swiftly to customer demands and adapt to market changes.

EFFECTIVE MIGRATION

Solutions

Shopblocks’ intuitive tools empowered UK Flat Roofing to make quick and easy updates to their website without requiring any coding skills. This accessibility enabled the team to maintain full control over their site, ensuring they could respond promptly to changing business needs and enhance the overall user experience.

Shopblocks equipped UK Flat Roofing with customised pricing structures, bulk ordering capabilities, and sophisticated shipping options. These features streamlined the management of large orders, allowing the company to better serve its B2B clients and enhance overall customer satisfaction.

Shopblocks effectively managed the rising traffic and sales volumes experienced by UK Flat Roofing, ensuring a seamless user experience even amidst the company's growth. This capability allowed the business to maintain high performance and customer satisfaction as it expanded.

The platform seamlessly integrated with UK Flat Roofing’s existing systems, enhancing operational efficiency and allowing the company to handle higher sales volumes without encountering bottlenecks. This integration streamlined processes, ultimately supporting the business’s growth objectives.

Results

Since migrating to Shopblocks in 2022, UK Flat Roofing has seen a 400% revenue increase, demonstrating the impact of their decision. They have achieved significant growth through Shopblocks’ flexibility, scalability, and advanced B2B functionality which empowered the company to expand and improve their overall customer experience.

As the online landscape evolves and customer expectations shift, UK Flat Roofing understood the necessity of adapting to stay ahead. With Shopblocks' ongoing dedication to customer success, the company is well-positioned to lead the way in ecommerce innovation and continue its growth journey.